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Swiss Made - Committed to Tradition

Switzerland - the land of precision - is renowned worldwide for its supreme watchmaking artistry. Swiss watches are rightly regarded as the most reliable and highest quality timepieces. Centuries of refined craftsmanship and continuous innovation have made Switzerland the undisputed market leader in the watch industry. Therefore, Switzerland protects its watches with the quality seal "Swiss Made." For a watch to bear the coveted "Swiss Made" seal, it must meet the guidelines of the Swiss state. These regulations legally ensure the famous quality and longevity of a Swiss watch.